Jim Mc Gee on Knowledge Management and the Knowledge Economy. Years ago I worked for one of the big systems consulting firms. In a conversation on a flight from New York to Chi Cago, one of the partners told me, "Jim, we can't have everybody thinking for themselves, 90% of the people here are just pulling on the oars. If everybody decides to steer we won't get anywhere." There's a huge amount of industrial logic in this. You want to Con Trol risk. You want predictable results. You want Con Trol and replicability... Life is scary and uncertain in the cubicles as well. A knowledge economy takes us back to a craft (The Craft) world that we've all left behind.