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| z2004-06-23- Rodriguez Lovemarks |
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| last edited by BillSeitz on Nov 24, 2008 3:25 am |
Evelyn Rodriguez reviews Kevin Roberts' Love Mark-s (ISBN:1740454200 ) and ends with a Clue Train moment: Conventional wisdom says that brands are taking over people's lives. And that this is a bad thing. But maybe it works the other way. Maybe life is taking over brands.
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