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z2004-10-21- Rushkoff Persuaders Event
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Whenever any Form of Government becomes destructive of these ends, it is the Right of the People to alter or to abolish it, and to institute new Government, laying its foundation on such principles and organizing its powers in such form, as to them shall seem most likely to effect their Safety and Happiness.
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last edited
by BillSeitz
on
Aug 16, 2008 9:17 pm |
Douglas Rushkoff will be speaking at a launch event for the PBS/[Front Line] piece The Persuaders in NYC Oct26. Reservations required. America is awash in messages suggesting to consumers what they should buy, whom they should trust, and what they should think. Producers [Barak Goodman] and [Rachel Dretzin], acclaimed for their previous Frontline special The [Merchants Of Cool], now examine how these not so hidden persuaders - ad (Advertis Ing) people, copywriters, market researchers, pollsters, consultants, and even linguists - have refined techniques to influence Decision Making of all types. After previewing a section of The Persuaders, the panel will discuss how marketers are now targeting their messages to individual consumers.
Bill Seitz, fluxent at gmail dot com, Weblog