Psychographics

concept of defining different Market Segment-s based on psychological traits.

http://en.wikipedia.org/wiki/Psychographic

http://www.aweber.com/blog/email-marketing/are-you-marketing-by-psychographics.htm

a famous model is VALS http://en.wikipedia.org/wiki/VALS

note this puts everyone in just 9 buckets
are Thinkers the Reflective Thinker group?

cf Personality Test

Edited: 2016-08-10 00:00:00 | Tweet this! | Search Twitter for discussion

Bill Seitz