(2007-03-17) Google Practice Fusion

Practice Fusion will be using Google's AdSense to get revenue for its free EMR and Practice Management tools.

Fred Trotter thinks it's ridiculous to call this a "partnership". He also points at some Open Source EMR/PMR efforts.

VinceKuraitis is also a skeptic, though less frothing. He points to another piece: A Google spokesman says that this is not the long-anticipated major entry into healthcare for the Mountain View, Calif.-based Internet search giant (e.g. Google Health). "This shouldn't be interpreted as a product move on Google's part," says Brandon Mc Cormick. "This is not any more (of a business relationship) than we would make for any other mid-size company. What they do is give us keywords that we match advertising to."

Big question: if/when some Google Health home page is launched, will Practice Fusion be on it?


Edited:    |       |    Search Twitter for discussion

No twinpages!