(2010-12-02) Flipboard Business Model Ad Network

FlipBoard has a Business Model. Behind all the talk of content consumption, content sharing and content discovery is the core business model: a new kind of Ad Network that combines the traditional Magazine style Branding with personalized experiences.

Michael Sippey sees their Pages service as almost a beautification Proxy Server.

Considering that lots of their sources are commercial ad-driven sites, I'm wondering how they handle those base-site ads.