(2017-04-27) Dan Miller Of Opus Research If Bots Take Over For Humans We Only Have Ourselves To Blame

Dan Miller of Opus Research: If Bots Take Over for Humans We Only Have Ourselves to Blame - Small Business Trends

Dan Miller, lead analyst and founder of Opus Research,

new report from Opus Research – Decision Makers’ Guide to Enterprise Intelligent Assistants; The Brave New World of Bots and Virtual Agents.

what we call Enterprise Intelligent Assistants. Everybody’s got their own term for what a bot is, but we were calling it intelligent assistants, or intelligent virtual assistants, and it’s the combination of technologies that fall into two domains. (Intelligent Software Assistant)

How does that compare and contrast with what the more larger, general audience of consumers is seeing when it comes to, they’re using it on Alexa, or on Siri?

We call them Metabots

these free-floating metabots are the sources of the first point of contact for reaching the companies that you indeed want to do business with. So, that’s the consumer perspective

Now, for companies that invest in their brand, in their own marketing efforts, in ways to reach these customers, in the world of intelligent assistants, they need to regard each of these emerging metabots basically as a channel, and try to minimize the amount of customization

I had a conversation, this has to be probably close to two years ago, with Dennis Mortensen over at x.ai. With Amy, calendar scheduling assistant, and I asked him “do you feel that once the big guys get onboard, the Alexas, the Cortanas, the Siris, is that going to cut you out. You guys that do one thing, and do one thing good?” And he said “no, what I think is going to happen, is those kind of “megabots”, or mega AIs, as he referred to it “they would actually be the ones who would orchestrate the usage of the various bots and assistants that one person will have.” And so, instead of taking over everything, they’ll be the conductor and be able to help an individual leverage bots in a more structured way.