(2024-07-23) Zeigler Scaling Vs Scales

Matt Zeigler: Scaling vs. Scales. People are obsessed with scaling. Making improvements. Doing everything - exponentially.

Scaling is great, so long as scaling isn’t the thing that matters.

And not all things that matter scale.
I’m coming around to thinking of “mattering” as a weight.

A meaning scale.

Dinner can just can come from our kitchen. My wife or I can make it. We don’t even have to share (except with our dog, we’re not savages).

One’s-of-one’s. Perfectly perishable, often peculiar.

The post-financial crisis, 0% interest rate, growth is scarce world seemed to go away during the COVID-crisis.

But a lot of people are still acting the old way.

Looking for scaling like looking for new social media platforms and SaaS startups.

And it’s driving more and more of us to look for simple things we can just put on a scale.
At home. With our friends. With our people.

Meaning, with weight.


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