Medscape. http://www.medscape.com/

Now (mid-2001) also a dessert topping, but while I was there it was a clinical Medical Website for physicians.

• was a venture-funded spin-out from a private corporation

  • announced on UseNet May26'1995

  • oldest Wayback Machine snapshot is from Apr11'1997

• then a public corporation

  • 2 weeks before the [LockUp] period ended, Barrons ran a story on Mar20'2000 including Medscape on a list of 50 DotCom recent [IPOs] whose lockup would end soon and were running out of cash thus destined to go out of business - this might count as the piercing of the bubble. I thought I would get a 2nd home out of, but all I got was a Dot Com Kitchen. And a major loan to the IRS for a year because of the AMT, which led me to write long article about Stock Options.

• then merged with [Medica Logic] (which built [Electronic Medical Records] (EMR) software) in mid-2000

• then that "portal" business was sold to WebMD in early 2002. The EMR business was sold to a [GE] unit. The empty [Medica Logic] shell declared bankruptcy.

• then WebMD did a re-org with a partial IPO of that business in 2005 - z2005-10-08- Web Md Ipo

Some detailed history (generally tech):

• general history by founder [Peter Frishauf] for its 10th anniversary - usual Venture Capital thang

• Medscape And Frontier

• Medscape Lite C M S

• Medscape Meta Tags

• Medscape Ad Serving

• Med Pulse (email broadcast)

• see the book chapter I wrote on Project Management. There are examples and screenshots from our production process.

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