(2003-10-18) Sullivan Death Keyword Metatag
Danny Sullivan on the death of the 'Keywords' MetaTag. MedScape, as a publisher of complex documents about complex subjects, found metatags to be very useful (for catching synonyms and alternate phrasings that might be used by advanced Search Engine users like obsessive doctors). But spammers killed it. (Thanks for pooping upstream, you DotCom parasites.) Hmm, I wonder whether a use of Bayesian Filter-s by Search Engine-s would save it? Conversely, consider the chillings effects of Bayesian Filter-s on EMail: you have to watch out for using words and tags that might trigger them, even if you're not sending spam (though, if we assume people turn on White List-s in their EMail client, that's only an issue for blind mailings)...
Edited: | Tweet this! | Search Twitter for discussion
No backlinks!
No twinpages!