(2006-05-13) Web2 Crossing Chasm

A few posts on whether Web2 companies are Crossing The Chasm yet, and the dangers for Product Development.

September update: Robert Scoble on the same issue. The newer companies are struggling to get noticed. Are struggling to figure out how to get outside the Tech Crunch/TailRank/Tech Meme/ReddIt/Digg/SlashDot/Om/Scoble A-List bubble. I've been awfully cheery of late, but I've been comparing Web Traffic notes with bloggers, journalists, CEOs, and other geeks and there simply isn't that big a pool of traffic out there unless you can get some hot search term on Google or Yahoo. Hint: what's Jeremy's most profitable blog? It ain't about Ruby On Rails. It's about Lindsay Lohan... Not many people are talking about how to get outside of our little tech bubble. At least not in public. But Joe Kraus, CEO of JotSpot, let slip that he's hired a person who is just analyzing how good their keyword advertising is working. He wouldn't tell me his favorite Google AdWords keyword. Why not? Cause that's how he's going to escape the bubble and provide a return on investment for his investors... It's getting harder to pick good ideas out of the froth. Why? Cause there's so many more things coming at all of us. Look at some of those Web 2.0 lists. They are hundreds of companies long.