(2006-07-28) Cagan Green Tech Product Mgmt

Martin Cagan notes that Green-Tech is a hot investment/Start Up area, often involves more Software than you'd expect, and will need Product Manager-s. Virtually all of the innovations on the horizon in the green tech space have very significant amounts of system software, firmware, applications and web services. For example, new energy efficient heating and cooling systems rely on very sophisticated control software (the operating systems for these networks and devices). But even current software will be impacted, such as exchanges (probably more EBay categories) for trading (Barter) manufacturing waste (one company's waste is often another company's raw materials), new and better access to local services, much better Tele-Commuting and communications software and services, and new web services for resource sharing, just to mention a few.