(2017-08-03) Postlight Custom Crm Airtable

Postlight built a custom CRM with AirTable.

Our old CRM tried to please everyone with lots of features, and it ended up driving us away. It turns out that if you’re going to build a product, sometimes you don’t need anything more than a power user tool like Airtable.

If you haven’t used it, Airtable is amazing. The short version is that it’s a souped-up Google Sheets, combined with Google Forms and Trello.