Cupcake Fascism

You could get a huge mass of people to participate in a reactionary endeavour if you dressed it up in nice, twee, cupcakey imagery, and persuaded everyone that the brutality of your ideology was in fact a form of niceness. If a fascist reich was to be established anywhere today, I believe it would necessarily have to exchange iron eagles for fluffy kittens, swap jackboots for Converse, and the epic drama of Wagnerian horns for mumbled ditties on ukuleles. Fascism is, properly understood, a certain sort of response to a crisis. It is the reactionary response, as opposed to the radical one.

cf nudging?