(2005-09-08) Fried Interview

Interview with Jason Fried of Thirty7 Signals.

• So my advice to people trying to build products is this: Give people just enough to solve their own problems their own way and then get out of their way. BaseCamp and BackPack are all about simple useful little "tool nuggets" - messages, to-dos, reminders, milestones, notes - that give people the basic tools to do what they want their own way.

• We are eyeing a few categories and working on three new products right now. One deals with writing, one deals with conversations, and one aims to redefine the stale "CRM" market, although we'd never call what we're building a CRM tool.

Boy I wish these guys would start treating all these things like an AppWiki.

(Earlier interview with a Tom Peters grunt covered their Agile Software Development attitudes well.)