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Adoption Life Cycle
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last edited by BillSeitz on Jul 29, 2008 1:31 am

of adoptors/buyers of new technology, based on where in the technology's they hop on board, etc.

  1. [Innovat Or]-s: want to be first, but want everything cheap ()

  2. -s/visionaries: chasing a business opportunity dream; least price-sensitive, but can be very hard to please and will push for never-ending project-oriented customization, which takes resources away from focusing on a package-able / for a single well-defined market.

  3. [Early Majority]/-s: typically industry-focused (earlier niches often communicate across industries); want to buy from market leader to ensure ecology of enhancements from third parties.

  4. [Late Majority]

  5. [LaggArd]-s

says there's a crack between each of these segments, but the crack between 2 and 3 is a chasm. So he wrote a book about .

May'2008: calls this the /Pop Gulf. He notes

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Bill Seitz, fluxent at gmail dot com, Weblog