What Would Google Do

book by Jeff Jarvis ISBN:0061709719 http://www.buzzmachine.com/what-would-google-do/

http://www.slideshare.net/jeffjarvis/wwgd-the-powerpoint?type=presentation

Not about Google, but rather looking at some of the fundamental aspects of Google's success and trying to apply them to other businesses (Network Economy).


launch event at Day Life

sponsors: OutsideIn; Winter Wyman - Mike Fitzgerald

Some rules

  • Join a Network, be a Platform

  • Bring Elegant Organization to existing Community.

  • Generate/manage Abundance.

  • Permanent Beta: get out early, ask community for direction on finishing. (Iterative)

  • Get out of the way.

examples

Society impact

  • pro-FriendShip

  • everyone is a Creator

Counter-behavior of Google: Publisher Non Disparagement clause, and in-bldg NDA.

What could kill Google?

How save Journalism?


Edited:    |       |    Search Twitter for discussion