Life Style Company

SmallCo (sometimes a One Man Show) not Built To Flip, nor really Built To Get Big. But designed to generate enough cash flow to make a decent Life Style for all participants, often tied to one's personal Value-s. http://en.wikipedia.org/wiki/Lifestyle_business

aka Life-Style Business

Jason Fried finds the label insulting. So does Hillel Cooperman. Ergo must BootStrap into profitability.

Maciej Ceglowski calls this the Barely Succeed model.

Dan Dodge notes this is not a good candidate for Venture Capital (or even Angel Capital).

Can relate to Slow World. But not necessarily.


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