Product Management

setting direction for a product and making sure it happens

not Marketing: excellent series from Martin Cagan: 2007-09-04-CaganProductManagementVsMarketing

• Product Score Card Metric http://www.svpg.com/the-product-scorecard/

if you're lucky it's new internet software Product Development: Agile Product Development

key is Focus; the precise application of the word No. (Adam Mathes)

performed by Product Manager (or sometimes called Program Manager)

see Agility Vs Conflict

blogs http://product-management.alltop.com/